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3 Essential Basics to Generate Business Through LinkedIn

Social media is a part of our daily lives. The social media industry has become important for every business. More than 80 percent of businessmen use social media for the marketing of their business.  LinkedIn is used for marketing by many of us. So in this article, I am going to share a few tips about LinkedIn, as to how you can generate more leads through LinkedIn by using some simple tips.

BASIC PROFILE: When you create a LinkedIn profile make sure you optimize your profile. Your profile is like a statement about your business, so it should be impressive for the customers to get attracted towards your profile. Make sure that you are confident about the keywords that your customers use; once you are sure about the keywords you can optimize your profile accordingly so that you can appear in the top results when your customers search for the products and services.

NETWORK: Now that you have an interesting profile, many people will be able to find you on the top search results. But you should make sure that you grow your network on LinkedIn. Add connections and accept connections this will increase the number of people in your network which will be good for your business. You can even comment and like others' updates. By doing this you will be able to build a good relationship on the network.

USE THE TOOLS: LinkedIn has a number of tools which will help you with your business. You can share something about your business every day which can help you connect with your customers on a regular basis. LinkedIn has features like the export feature, which is a useful one. You can export your contacts to a spreadsheet or save it. Recommendation is another option which is very useful. It helps your connections to recommend a specific product or service to others. There are many tools out there which can prove helpful for you to create strong connections.

These are some essential basics which help you to create a good network, which will automatically help generate business on LinkedIn.

Photograph Courtesy: Flickr.

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